China remains one of the world’s most important manufacturing hubs for imitation jewellery. From fashion necklaces and bracelets to costume earrings and bangles, Chinese factories can produce large volumes at competitive prices while keeping up with fast-changing trends. For importers, wholesalers and retailers, this makes China an attractive sourcing destination—if you know how to manage quality, compliance and logistics.

Wigmore Trading helps businesses buy and export imitation jewellery from China efficiently and reliably, reducing risks and hidden costs along the way.

Why source imitation jewellery from China?

China offers several advantages for buyers in the fashion and accessories space:

• Wide product range – From low-cost costume pieces to higher-end plated collections, you can find almost any style: ethnic, minimalist, boho, bridal, kids’ ranges, and more.

• Scalability – Chinese manufacturers are set up to handle both small trial orders and large, recurring bulk shipments.

• Cost competitiveness – Economies of scale and mature supply chains help keep unit prices attractive, especially for wholesale and export markets.

• Speed to market – Many factories track global fashion trends and can quickly adapt designs to what’s selling in Europe, the UK, Africa, the Middle East and beyond.

However, these benefits only materialise if the sourcing process is managed correctly—from supplier selection to final export. That’s where a partner like Wigmore Trading can help.

Key challenges when you export imitation jewellery from China

Despite the opportunities, importing imitation jewellery is not as simple as placing an online order. Common challenges include:

1. Finding reliable suppliers

There are thousands of manufacturers and trading companies listed on B2B platforms. Not all have:

• Consistent quality control

• Stable production capacity

• Experience with your destination market’s regulations

Wigmore Trading works only with vetted factories and trading houses with proven track records for on-time delivery and consistent standards.

2. Quality and materials issues

Imitation jewellery often uses alloys, plating and decorative components that must meet strict safety requirements, especially for items that contact the skin. Problems can include:

• Allergic reactions to nickel or other metals

• Poor plating quality leading to fading or tarnishing

• Inconsistent stones, beads or finishes within the same batch

Wigmore Trading can arrange pre-production sampling and third-party inspections to ensure that the products you export from China meet your specifications and customer expectations.

3. Regulatory compliance and labelling

Depending on your destination (e.g. EU, UK, US, African markets), you may face:

• Restrictions on certain heavy metals in jewellery

• Labelling requirements for materials and origin

• Customs inspections focused on safety and IP protection

With experience in multiple markets, Wigmore Trading helps you understand documentation needs—commercial invoices, packing lists, HS codes and certificates—so your imitation jewellery clears customs smoothly.

4. Logistics, consolidation and shipping

Small and mid-sized buyers often struggle with:

• Consolidating goods from multiple factories

• Choosing between air freight, LCL or FCL sea freight

• Managing transit times, insurance and customs clearance

Wigmore Trading can consolidate your shipments in China, optimise container space and handle export procedures, so you receive your goods on time and in good condition.

How Wigmore Trading supports your sourcing from China

If you want to buy and export imitation jewellery from China, Wigmore Trading can manage the process end to end or step in where you need help most.

Supplier sourcing and verification

• Identify and shortlist suitable factories based on your target market, quality level and price range.

• Verify business licences, production capabilities and export experience.

• Negotiate pricing and terms to match your budget and volume.

Product development and sampling

• Coordinate with suppliers to adapt existing designs or create new collections.

• Arrange samples so you can evaluate style, finish, weight and packaging.

• Provide feedback to factories until the jewellery meets your brand or customer requirements.

Quality control and inspections

• Set clear quality standards and tolerances for plating, stones, clasps and finishes.

• Organise in-line and pre-shipment inspections to spot problems early.

• Ensure packaging is export-ready and suitable for retail or distribution on arrival.

Shipping and export logistics

• Book freight (air, sea LCL or full container) from China to your chosen port.

• Consolidate goods from multiple suppliers into one shipment.

• Prepare export documents and coordinate with customs brokers at destination.

Whether you are a fashion retailer, wholesale distributor or regional importer, Wigmore Trading can help make your China jewellery sourcing more predictable and cost-effective.

Practical tips when importing imitation jewellery

If you’re planning to start or expand your jewellery imports, consider these steps:

1. Define your segment clearly
   Decide if you are targeting low-cost mass market, mid-range fashion, or premium plated jewellery. This affects factory choice, materials and price points.

2. Start with smaller trial orders
   Use initial shipments to test both supplier reliability and market response. Once you are confident, you can scale volumes.

3. Pay attention to packaging
   Well-designed cards, boxes or pouches can increase perceived value. Discuss retail-ready packaging options with your supplier or with Wigmore Trading’s team.

4. Plan for seasonal trends
   Fashion accessories are seasonal. Work backwards from key sales periods (e.g. festive seasons, wedding seasons, summer holidays) and allow enough time for production and shipping from China.

5. Protect your brand
   Make sure any logos or designs you use are properly authorised and avoid infringing third-party IP. Wigmore Trading can help flag potential risks during supplier discussions.

If you’d like support implementing these steps, Wigmore Trading can help you structure a sourcing plan tailored to your business.

Why work with Wigmore Trading?

Working directly with unfamiliar suppliers in China can be risky and time-consuming. Wigmore Trading offers:

• Experience in African trade, wholesale distribution and FMCG

• Established relationships with trusted Chinese suppliers

• Practical knowledge of shipping routes and customs processes

• A single point of contact from enquiry to delivery

By partnering with Wigmore Trading, you can focus on sales and market development while we handle sourcing, export and logistics.

Contact Wigmore Trading today to streamline your sourcing of imitation jewellery from China.