Most market-entry advisors will hand you a strategy deck. Ours comes from a company that sells to 210,000 businesses, runs its own warehouses, clears its own containers and answers for its own P&L — which means the advice has been tested on us before it’s ever given to you. Enter Nigeria and West Africa with people who trade here every working day.
Different starting points — the same underlying question: how do I make this market work without paying its tuition in mistakes?
You have product, capital and ambition — and no map of Nigerian retail, regulation or distribution. You need the market read before the market commitment.
Your trade works but doesn't scale: sourcing is ad hoc, customs is friction, sales depend on you personally. You need the operation systematised.
The macro story is compelling; the ground truth is opaque. You need honest, operator-level intelligence before capital moves — not a report written from abroad.
Take one, or take the chain — each pillar feeds the next, and every engagement is scoped to exactly what you need.
Every recommendation we make is one we could be asked to execute — and often are. That changes the advice: no strategy we wouldn't stake our own trucks, warehouse space and sales team on ever reaches your desk. And when the plan is agreed, the same firm can become the plan's execution.
210,000+ customers served, 150+ supplier relationships, our own store, fleet and customs desk — the dataset your strategy is built from.
Appoint us as your distributor, subscribe a team, use our warehouse — the strategy and its delivery under one roof, if you choose.
Yes, sometimes our advice will point to our own services — and we'll tell you exactly when it does, and when someone else is the better answer. The conflict is disclosed; the recommendation is yours to weigh.
No retainers before scope, no scope before conversation. The founding rule applies here hardest: everything in writing.
Book the consultation and tell us what you're trying to do. We'll tell you honestly whether advisory helps — and if we're not the right fit, we'll say so in minute five.
What we'll do, what it costs, how long it takes, what you'll hold in your hands at the end — priced and put in writing before you commit a single naira, dollar or pound.
Pure advisory if you have your own execution; the advisory-to-execution chain if you'd rather one accountable partner carry the plan into the market it was written for.
Fifteen free minutes tells you whether we can help; a written proposal tells you exactly what help costs. Both are cheaper than learning Nigeria the hard way.