Our business is simple to describe and hard to copy: we source quality branded goods worldwide at competitive prices to meet West Africa's growing demand — food and non-food, from health & beauty and confectionery to groceries, household, wines & spirits and baby care — with consistent availability, exceptional lead times and maximum shelf life.
Around that core we built the machine that makes it dependable: our own warehousing, distribution fleet, customs expertise and trade services, so that from order origination to completion, one accountable team handles every factor in the process. Customers call it a one-stop shop; we think of it as refusing to let any link in the chain belong to someone else.
The same buying power that fills our wholesale store now powers everything else on this site: the trade services, the sourcing desks, and the teams you can hire by subscription. One company, one supply chain, many doors in.
Food and non-food, recognised consumer brands alongside Wigmore's Own Brands — in the sizes and cases West African retail actually buys.
Toiletries, cosmetics, hair, dental, bath care, feminine & men's hygiene
Seasonings, dried & canned fish, baking, biscuits, energy drinks & catering lines
Sweets, chocolate and impulse lines with maximum shelf life on arrival
Cleaning, laundry and home essentials from the world's biggest names
Rare wines from Australia, Italy, France & Chile; house wines & exclusive labels
A truly unique cellar — beers from more than 30 countries worldwide
Trusted brands for the shelf every parent checks twice
Batteries, stationery and hardware — the quiet bestsellers of every store
Global purchasing relationships built over a decade — the brands your customers already ask for, bought at the best value in the market.
Working with 150+ suppliers on a global scale · Brand names denote supply relationships, not endorsements
The two disciplines a trading company lives or dies by — capital discipline and cargo discipline — sit at the top of ours.
Martin holds a BA (Hons) in Economics from Kingston University London and a Master's in Real Estate Investment from Cass Business School. A part-qualified accountant and experienced entrepreneur, he brings the investment and financial discipline that lets Wigmore buy well, price honestly and grow without wobbling.
Chris holds a degree in Electrical/Electronics Engineering and spent six years with Cotecna under Nigeria's destination inspection scheme and risk assessment reporting — the machinery that decides how cargo is inspected and assessed. He is deeply experienced in freight forwarding and the maritime industry.
The 12,000 ft² Lagos store and online shop — trade prices for retailers and resellers.
Shop wholesale → MoveSea, air and road freight with customs clearing and WhatsApp milestone tracking.
Ship with us → GrowYour brand on shelves nationwide through our fleet and 210,000-customer network.
Appoint us → TradeNigerian cocoa, sesame, cashew and 21 product lines — graded, documented, shipped.
See the desk → HireStaff by subscription — assistants, sales people, customs support — at published prices.
Browse roles → EverythingThe full directory — including free import/export calculators and trade checkers.
Open directory →Whether you're buying stock, launching a brand, moving cargo or entering the market — tell us what you're building and we'll show you which part of the machine does it.
