Sound financial planning is at the heart of every successful trading and distribution business. In today’s fast-moving global markets—especially across West Africa—companies face rising costs, currency fluctuations, complex regulations, and unpredictable supply chain pressures. This is where finance advisory becomes essential.

Wigmore Trading supports businesses by providing clear financial insight and practical solutions that help importers, exporters, wholesalers, and distributors make confident, profitable decisions.

Why Finance Advisory Matters in International Trade

International trade doesn’t just involve sourcing products and moving goods. Every choice—from supplier selection to shipping routes—has financial implications. Without expert guidance, businesses may face:

• Poor cash-flow planning

• Unexpected foreign exchange losses

• Overpriced procurement financing

• Delayed shipments due to overlooked regulatory fees

• Reduced profitability from poorly calculated landed costs

Finance advisory helps address these challenges early, enabling businesses to operate more strategically and maintain stronger financial control.

Wigmore Trading works with companies across FMCG, agriculture, manufacturing, and wholesale distribution to strengthen their financial foundations and reduce risk.

Strengthening Cash Flow for Importers and Distributors

Cash flow issues are one of the biggest barriers to scaling a trading business. Long shipping timelines, pre-payment requirements, and storage costs can put pressure on working capital.

Wigmore Trading assists clients in:

• Planning procurement cycles

• Understanding optimal order quantities

• Evaluating warehouse and logistics costs

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• Managing supplier payment terms

• Reducing cash tied up in slow-moving inventory

With better forecasting and professional finance support, companies can improve liquidity without disrupting operations.

Foreign Exchange Strategy and Currency Risk Management

For many African businesses, currency volatility directly impacts profitability. Importing goods priced in USD, EUR, or GBP creates exposure that must be managed carefully.

Wigmore Trading provides guidance on:

• Choosing the right payment currency

• Evaluating forward exchange contract options

• Planning purchase timing to minimize FX loss

• Understanding how currency shifts affect landed costs

By integrating strong FX strategy into procurement planning, companies can protect margins and operate more predictably.

Cost Analysis and Profit Optimization

Increasing sales is not the only path to growth—optimizing cost structure is just as important. Effective finance advisory reveals hidden charges within supply chains and highlights opportunities for smarter sourcing.

Wigmore Trading helps businesses:

• Analyse landed cost per unit

• Compare supplier offers beyond base pricing

• Calculate true logistics and customs expenses

• Identify products with the strongest ROI

• Streamline procurement to reduce overhead

These insights empower decision-makers to pursue more profitable opportunities.

Compliance, Tax Strategy, and Duty Management

Import and export activities involve layers of regulatory requirements. Miscalculations in duty, VAT, or documentation can lead to delays, penalties, or excess payments.

Wigmore Trading supports clients with:

• Duty and tariff planning

• Advice on tax-efficient import structures

• Regulatory documentation guidance

• Understanding exemptions and rebates when available

With proper advisory, businesses stay compliant while minimizing unnecessary costs.

How Wigmore Trading Helps You Make Smarter Financial Decisions

Whether you’re expanding into new markets, sourcing higher volumes, or strengthening your supply chain, strong financial insight is essential. Wigmore Trading combines industry experience with practical financial knowledge to help clients plan better, source smarter, and operate more efficiently.

Our team is ready to support your business with reliable, strategic finance advisory tailored to the realities of trading in Africa.

Get in touch with Wigmore Trading to learn more.
Contact our team today to streamline your sourcing and financial planning.