Commercial Director

Commercial Director, Wigmore Trading

As Commercial Director of Wigmore Trading, Martin Nwike brings dynamic leadership, strategic foresight, and extensive market expertise to one of Nigeria’s fastest-growing trading companies. With a robust background in international trade, supply chain management, and commercial operations, Martin plays a pivotal role in driving the company’s growth and profitability across diverse product lines and markets.

Martin is responsible for overseeing the development and execution of commercial strategies that align with Wigmore Trading’s mission to deliver high-quality goods and exceptional service throughout West Africa and beyond. His role encompasses market analysis, client acquisition, vendor partnerships, pricing strategy, and revenue optimization, ensuring that the company remains competitive and agile in a rapidly evolving economic environment.

With a hands-on approach and a passion for innovation, Martin has led successful expansions into new sectors and regions, helping position Wigmore Trading as a trusted partner in commodities, FMCG, logistics, and procurement services. He is also committed to fostering a high-performance sales culture and empowering teams with the tools and vision needed to exceed ambitious targets.

Martin’s leadership continues to solidify Wigmore Trading’s reputation for integrity, operational excellence, and customer satisfaction, making him a key architect of the company’s ongoing success.