The Easiest Way to Exporting Crustaceans from Nigeria
The Easiest Way to Exporting Crustaceans from Nigeria
The Nigerian crustaceans export industry is one of the most lucrative in Nigeria. The crustacean exports are mainly to the European Union, Japan and America. The benefits of exporting crustaceans to these markets include improved economic growth, improved food security and improved livelihoods for all Nigerians living in coastal communities.
Despite the benefits of export, there are many challenges faced by this sector in Nigeria. These challenges include inadequate market research, lack of financial support by government and uneducated consumers in the receiving markets. This post discusses how these challenges can be tackled so that Nigerian crustaceans can be exported successfully.
An Introduction
The crustaceans export industry in Nigeria is one of the most lucrative in the country. Crustacean exports to European Union, Japan, and America are mainly for food security, improved livelihoods for all Nigerians living in coastal communities.
Despite the benefits of exporting crustaceans, there are many challenges faced by this sector in Nigeria. These challenges include inadequate market research, lack of financial support by government, and uneducated consumers in the receiving markets.
The Challenges Facing the Nigerian Crustacean Export Industry
The Nigerian crustacean export industry is one of the most lucrative in Nigeria. The crustacean exports are mainly to the European Union, Japan and America. The benefits of exporting crustaceans to these markets include improved economic growth, improved food security and improved livelihoods for all Nigerians living in coastal communities.
Despite the benefits of export, there are many challenges faced by this sector in Nigeria. These challenges include inadequate market research, lack of financial support by government and uneducated consumers in the receiving markets. This post discusses how these challenges can be tackled so that Nigerian crustaceans can be exported successfully.
How to Tackle the Challenges
The first step in overcoming these challenges is to conduct a thorough market research to know the needs of the target markets. Additionally, this will help identify potential buyers and where they are located. The second step is to create a strategic marketing plan. This will include a plan to educate the consumers in the target markets about crustaceans and how they can be a healthy and tasty addition to their diet. Finally, Nigeria needs to be more pro-active in promoting the benefits of crustacean consumption. This can be done through public relations campaigns, working with journalists who write about food, and creating an NGO that will advocate for the country’s crustacean export industry.
Improve market research
One of the challenges faced by the crustaceans export industry in Nigeria is inadequate market research. Market research can help to pinpoint what type of crustacean Nigerian fishermen should be catching to satisfy the demands of the international market. It is important to note, however, that there are other factors that need to be taken into consideration such as seasonality and current market prices.
It is also not enough to just provide the fisherman with information about the market needs, as there is a need for education of those involved in the industry. Education will improve not just the quality of the exports, but also the livelihoods of those living in coastal communities.
The first step is to provide education and training to those involved in the industry and establish the proper channels for information exchange and feedback. This will help to ensure that fishermen receive up-to-date information on market demands and prices. It will also ensure that fisherman are able to sell their catches at a fair price that will generate economic growth and improved livelihoods for all Nigerians living in coastal communities.
Find financial support by government
One of the challenges faced by the crustacean export industry in Nigeria is inadequate financial support by the government. The Nigerian federal government is not allocating enough funds to support this industry. Research has shown that government funding of more than N500million is needed to revive this industry.
However, there are some steps that can be taken. The Nigerian federal government could look into establishing a Nigerian Crustaceans Development Authority that fully supports this industry. A development authority would have the capacity to generate funds for investments in infrastructure, product marketing and capacity building.
The other step that the Nigerian federal government could take is to enact a trade policy that supports the crustacean export industry. A trade policy would mean that the Nigerian federal government would set up free trade agreements (FTA) with countries in the market. It would also mean that Nigeria would need to work with the European Union to ensure that there are specific regulations for crustacean imports into Nigeria and their export from Nigeria.
Educate consumers in receiving markets
Nigeria does not have a huge population of crustaceans eaters. Nigeria will face difficulty exporting crustaceans to markets where there is no culture of eating or having it as part of the meal.
The solution to this problem is to educate the consumers in the receiving markets. This can be done by establishing agreements with farmers in the target markets, whereby they can co-produce Nigerian crustaceans together.
Conclusion
The Nigerian crustacean export industry has many benefits for the country, but it also faces many challenges. The challenges faced by this sector can be tackled to ensure that Nigerian crustaceans can be exported successfully.
The key to successful exporting is market research. Market research is crucial in understanding the needs of the customers and competitors. Market research is also important in understanding the customers’ needs in order to provide relevant products that will satisfy their needs.
The challenges faced by the Nigerian crustacean export industry in Nigeria can be addressed by conducting thorough market research, improving packaging and educating consumers in the receiving markets about the benefits of Nigerian crustaceans.
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