Digital Content & E-Commerce Marketing Associate

Location: Lagos, Nigeria
Company: Wigmore Trading (www.wigmorewholesale.com)
Industry: Wholesale Distribution / E-Commerce / FMCG

About Wigmore Trading

Wigmore Trading is a fast-growing trading and distribution company based in Lagos, Nigeria. We specialize in wholesale supply and export of high-demand consumer and industrial goods across Africa and beyond. Our digital presence at wigmorewholesale.com supports a diverse portfolio of global and local suppliers and is key to our growth strategy.

Job Summary

We are seeking a creative and detail-oriented Digital Content & E-Commerce Marketing Associate to manage our online product listings and drive customer engagement through high-quality blog posts, SEO-optimized content, and product marketing on WigmoreWholesale.com. This role is ideal for someone who thrives at the intersection of content creation, e-commerce strategy, and digital marketing.

Key Responsibilities

• Product Listing Management

  • Write, format, and upload accurate and persuasive product descriptions and specifications.

  • Ensure product listings are SEO-optimized and visually appealing.

  • Coordinate with suppliers and internal teams to obtain accurate product information and images.

• Blogging & SEO Content Creation

  • Research and write high-quality blog posts tailored to Wigmore Trading’s niche and audience.

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  • Develop educational, promotional, and product-related content to increase site traffic and conversions.

  • Optimize blog content for search engines (keywords, formatting, backlinks, etc.).

• E-Commerce Optimization

  • Monitor performance of product pages and blog posts using tools like Google Analytics, Search Console, and others.

  • Make data-driven improvements to increase rankings, CTRs, and conversions.

  • Assist with online campaigns, promotions, and email marketing efforts.

• Social & Digital Support (Optional)

  • Repurpose blog/product content for social media (LinkedIn, Instagram, Facebook).

  • Help shape the voice and tone of the brand across digital platforms.

Requirements

• Proven experience in blogging, copywriting, digital content creation, or e-commerce content marketing.

• Familiarity with WordPress, WooCommerce, Shopify, or other CMS/e-commerce platforms.

• Strong understanding of SEO principles and tools (e.g., Ahrefs, SEMrush, Yoast).

• Excellent command of written English.

• Ability to work independently, meet deadlines, and manage multiple projects.

• Bonus: Basic image editing skills (e.g., Canva, Photoshop) and product photography experience.

Location & Work Structure

• Based in Lagos, Nigeria.

• Hybrid or onsite role, depending on applicant experience and company needs.

What We Offer

• Competitive salary and growth opportunity within a dynamic trading company.

• Opportunity to shape the digital footprint of a growing e-commerce platform.

• Exposure to a broad product portfolio and fast-paced international trade environment.